In-Season Tournament Games Averaging 1.7M Viewers, Up 55% From Last Season

Friday’s In-Season Tournament game between the Los Angeles Lakers and Phoenix Suns averaged 1.93 million viewers, representing a 73% increase from last year’s game between the Milwaukee Bucks and Minnesota Timberwolves.

The Nets-Celtics matchup earlier in the night drew 1.41 million viewers, down 4% from last year. 

In-Season Tournament games are averaging 1.7 million viewers, a 55% increase on the equivalent four windows from last season.

This season’s games are also averaging 1.91 million viewers across ESPN and TNT, up 11% from last year. 

 

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