Warner Bros. Discovery is expected to remain aggressive in keeping its partnership with the NBA on TNT as part of the next national television deal.
WBD Sports Chair and CEO Luis Silberwasser spoke with John Ourand of Sports Business Journal over All-Star Game weekend.
“We love our relationship with the NBA,” he said. “We love the business that we have with them, and we look forward to a very bright future.”
WBD CEO David Zaslav said late late year that Turner did not “have to have the NBA.”
Silberwasser said that league officials leading the negotiations already know how much WBD wants to keep those rights when they come up after the 2024-25 season.
Silberwasser: “I understand the noise out there. But I do hope that people see our commitment to the rights that we have and our commitment to making those rights better than they’ve ever been. If we were not interested in a long-term relationship with the NBA, we wouldn’t be doing the things that we’re doing. When we speak to our league partners, they know it.”