Brandon Robinson: 📍Broadcast News: DirecTV has added @ThePlayersTV to their viewership package. Kyrie Irving, Dwyane Wade and Chris Paul are co-majority owners of Players TV, a media network that provides sports content through culture and original programming. In a world where TV deals are the talk of the summer with major networks like NBC, Amazon and ESPN securing new television rights deals with the NBA, it’s great to see athletes at the negotiating table while also controlling their own likenesses and navigating their own digital footprints through intellectual property. 🧠🧠 This also looks great business-wise for Dwyane Wade who has been a media darling this summer during the U.S. Olympics broadcast alongside Noah Eagle on NBC. Kansas City Chiefs Super Bowl Champion Travis Kelce is also a minority stakeholder along with Vernon Davis. NBA’ers Carmelo Anthony, DeAndre Jordan and CJ McCollum are also stakeholders. WNBA royalty Natasha Cloud & Chiney Ogwumike are also in the ownership mix. For those keeping score at home: Players TV is also streaming on Amazon Prime, YouTubeTV, Vizio & Fubo. -via x.com / August 14, 2024