Today, Oakley proudly announced the signing of Celtics star Jaylen Brown, uniting one of basketball’s most dynamic athletes with the world’s most innovative performance eyewear and sportswear brand.
Brown will collaborate with Oakley’s world-class teams in research and development, creative design, and production to reimagine sport style apparel and eyewear, including special edition product collaborations with his recently launched performance brand, 741. Oakley will also serve as Brown’s exclusive eyewear sponsor.
The partnership extends to Brown’s efforts in cultural advocacy and to empowering the youth, with Oakley supporting The XChange and 7uice Foundation.
Brown will also be supporting the EssilorLuxottica OneSight Foundation that works to eliminate uncorrected poor vision to underserved communities worldwide.
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When asked about being partnered with Oakley, Brown said,
“This is my first ever brand partnership in my career, and that’s because I had a mission to only align with brands that mirrored my vision and values in every aspect—self-expression, style, and unity.”
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Brown will join other Oakley athletes like Paolo Banchero, Diamond DeShields, Patrick Mahomes, Justin Jefferson and more.
Jaylen also made an appearance on The Tonight Show, where he gifted Jimmy Fallon a pair of sneakers and Oakley glasses.